Assist-o Blog

Brought to you by the Assist-o talent hub.

How to increase your LinkedIn engagement rate as a B2B marketer

How to increase your LinkedIn engagement rate as a B2B marketer

As a social network connecting more than 700 million professionals from all over the world with rich profile data, LinkedIn offers many interesting features for B2B marketers. Just think about the ability to introduce yourself and your business to thousands of prospects and industry peers. You can use LinkedIn to generate leads, distribute your content for free and promote your company's...

read more
Here’s how to shine as a remote employee

Here’s how to shine as a remote employee

Due to the pandemic, many companies and organizations had to adapt to the new way of working. They also had to prepare their employees for remote work. Without the typical face-to-face contact, some employees might be having mixed emotions. Remote work is not a new approach, but it is easier than ever, thanks to our technology. Now, more than ever, employees need to adopt strategies to ensure...

read more
Why is local SEO important for small businesses?

Why is local SEO important for small businesses?

If you grab your phone right now and write something like “best sushi restaurants” in Google Search, chances are you’ll see a list of sushi places near you rather than top sushi franchises around the world. That’s because almost 50% of all Google searches are local, and more than half of “near me” searches typically end up as physical store visits. Google knows that very well, which is why local...

read more
10 ways to save time: Tips for time management at work

10 ways to save time: Tips for time management at work

Do you ever feel like adding one more item to your to-do list will drive you over the edge? Raise your hand if you ever thought to yourself, "If only there were more hours in the day…" Well, you're not alone. As it turns out, no matter how hard you try to tick everything off your to-do list in one day, you'll come up short every time. C'est la vie, as the saying goes. So, there's no point in...

read more
White hat vs Black hat SEO: Where do you draw the line?

White hat vs Black hat SEO: Where do you draw the line?

Among many things that first-comers do, searching for hefty tips and tricks to speed up the process has to be at the top of the list. So, while searching for the fastest workarounds internet has to offer, they’ll most likely stumble upon the most common do’s and the don’ts in the industry -  black hat and white hat techniques. But where do you draw the line? With all the information available,...

read more
Signs you might need help with your social media strategy

Signs you might need help with your social media strategy

If you're running a business, you know how important your time is. But, you also know how important it is to do the job right. That’s why getting some extra help doesn't mean that you're failing. It shows that you care enough for your business to invest in it. Social media is one of those topics that seem effortless, but it's complex and time-consuming in reality. A simple formula of a “post,...

read more
How to build your personal brand on LinkedIn

How to build your personal brand on LinkedIn

Our lives, habits, and even values have changed in the past decade. One of the reasons for this is the emergence of social media. And checking someone's social media profile(s) is a common practice nowadays. So, if you want to look more appealing to potential employers and colleagues, focus on building a personal brand on LinkedIn. With more than 545 million users, LinkedIn is a great place to...

read more
7 ways to avoid the most common social media mistakes

7 ways to avoid the most common social media mistakes

You've successfully mastered a great number of free online marketing courses. You've attended each and every one of the webinars and workshops that contained social media in their title. You've duly noted all that's been said and presented on social media best practices. You've started advertising your business, services, and products on social media. You've invested your time, money, and effort...

read more
Tips for finding your brand voice

Tips for finding your brand voice

We all know how important branding is. You want your corporate identity to represent who you are and what you do. You also want it to attract customers, right?  People usually think of branding as the visual identity of the company. Yet, there is much more to it. One of the critical elements of any branding strategy is the brand voice. Even with the correct logo, if your language is off, there...

read more
Step-by-step guide: How to write a blog post

Step-by-step guide: How to write a blog post

Contrary to popular belief, writing a blog post isn't as easy as it looks. While your thoughts may make sense in your head, putting them down on paper adds a certain amount of pressure. When you think about it, it's no wonder you feel wary about writing stuff down. Once it's in black and white, it seems more real than when you keep it in that floating state in your mind. And immortalizing your...

read more

Let’s connect on one of these